| 000 | 00490nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 210723s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a£9,780,071,284,400 | ||
| 035 | _a46277 | ||
| 082 |
_a659.1 _BADV / BEL |
||
| 100 | _aBelch, George E. / Belch, Michael A. | ||
| 245 | 0 | _aAdvertising and Promotion: An Integrated Marketing Communications Perspective | |
| 250 | _a8th | ||
| 260 |
_aBoston _bMcgraw Hill |
||
| 300 | _a838 | ||
| 500 | _a1244 | ||
| 650 | _aAdvertising | ||
| 942 | _cBK | ||
| 999 |
_c48716 _d48716 |
||