TY  - BOOK
AU  - Zeithaml, Valarie A. / Bitner, Mary Jo
TI  - Services Marketing : Integrating Customer Focus Across The Firm
SN  - £9,789,353,160,784
U1  - 658.8 
CY  - Chennai
PB  - Mcgraw Hill Education ( India ) Private Limited
KW  - Marketing
N1  - 1031
ER  -