TY  - BOOK
AU  - Maheshwari, Rajendra P.
TI  - Marketing Management : Text And Cases An Indian Perspective
SN  - 978-93-81335-39-0
U1  - 658.8 
CY  - N. Delhi
PB  - International Book House Pvt. Ltd.
KW  - Marketing
N1  - 1090
ER  -