00437nam a2200157Ia 4500008004100000020002200041035001000063082002100073100006400094245005300158250000600211260002200217300000800239500000900247650002300256210723s9999||||xx |||||||||||||| ||und||  a978-81-317-2597-9  a44251  a658.8BSER / LOV  aLovelock, Christopher / Wirtz, Jochen / Chatterjee, Jayanta 0aService Marketing : People, Technology, Strategy  a-  aN. DelhibPearson  a637  a5330  aMarketing in India