@book{41097,
	author = {Alurkar, Sudhir / Patankar, Anita / Khurshid, Khurana / Limaye, Uday},
	title = {Marketing : Marketing & Advertising P. I},
	publisher = {Narendra Prakashan},
	address = {Pune},
	edition = {-},
	note = {435}
}